AR/VR/XR
Augmented reality delivers virtual elements as an overlay to the real world, while virtual reality offers a digital recreation of a real life setting — the sky is the limit with these technologies.
Featured
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Exploring Emerging Technologies in the Workforce
This CTA research was conducted to better understand how business leaders (e.g., COO, HR, DEI, CTO) in the technology industry are currently using (or plan to use) new and emerging technologies, such as AI, AR/VR, metaverse and quantum computing.
Specific objectives include:
- Explore the benefits and understand perceptions of emerging technology, including any concerns on using emerging technology
- Identify the current use of new emerging technologies as well as barriers to using emerging technology
- Gauge exploratory uses of emerging technology in the workplace in the near future
Join our community of innovators and shape the future of technology.
Resources
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Participate
Join the Gaming Working Group
We aim to empower industry stakeholders including OEMs, manufacturers, connectivity experts, developers, retailers and publishers to drive positive change, promote technological advancements, engage with leading peers in the broader consumer technology industry and enhance the gaming experience for all consumers.
Join the Gaming Working Group
We aim to empower industry stakeholders including OEMs, manufacturers, connectivity experts, developers, retailers and publishers to drive positive change, promote technological advancements, engage with leading peers in the broader consumer technology industry and enhance the gaming experience for all consumers.
CTA Thought Leaders
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Brian Comiskey
Director, Thematic Programs, Consumer Technology Association (CTA)®
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Michael Petricone
Senior Vice President of Government and Regulatory Affairs, Consumer Technology Association (CTA)®
