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Exploring Business Use Cases for Augmented and Virtual Reality

Published on September 2019

The report explores use cases of Augmented (AR) and Virtual Reality (VR) technologies within organizations and how these applications are providing competitive advantage. The objectives of this study include:

  • Understand the current environment for AR/VR technologies and the vertical markets/applications involved
  • Document successful use cases of this technology within selected industries
  • Explore the advantages of utilizing AR and VR solutions over traditional processes
  • Explore the factors which have and will shape the landscape of extended reality technology
  • Assess the opportunities and challenges currently affecting these technologies

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CTA Experts in AR/VR/XR

  • Brian Comiskey

    Director, Thematic Programs

  • Michael Petricone

    Senior Vice President of Government and Regulatory Affairs

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