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research

Pet Technology: Ownership, Use and Perceptions

Published on September 2019

This report provides an in-depth understanding of cat and dog owners’ awareness and use of pet technology. Specific objectives include:

Evaluate pet owners’ awareness of pet tech
Assess consumer ownership and use of pet tech
Identify pet owners’ purchase intent and interest in pet tech
Assess pet tech drivers and barriers to purchase
Determine areas of possible improvement
Identify future areas of opportunity for manufacturers and service providers

Published: 4/6/2018

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