i3 Magazine

The flagship magazine from the Consumer Technology Association (CTA)®, It Is Innovation (i3) magazine focuses on innovation in technology, policy and business as well as the entrepreneurs, industry leaders and startups that grow the consumer technology industry.

Issue November/December 2018

i3 November/December 2018 Cover Issue
i3 | November/December 2018

Merging Worlds

I have had the privilege of working with some of the best and brightest leaders in our industry with CTA’s CT Hall of Fame program. This year we have a phenomenal class of visionaries that will be honored at the annual dinner held on November 7 at Capitale in New York City. 


Blockchain graphic
Rethinking Business, Block by Block

Blockchain could massively reduce inefficiencies in business.

Car Smarts
Human Machine Interfaces Evolve in Cars

Cars, enabled by AI, are getting so smart they may eventually detect human emotions.

Digital health
Tech: The Third Wheel in the Doctor Patient Relationship

Sophisticated and accurate sensors behind this household revolution.


John Deere
Advancing Autonomous Farming
Singapore Skyline
International Focus
Robot playing scrabble with human
A Technology to Watch
Making Machines Think Like Humans
Smart Home
C4 Trends
The Promise of 5G at Home
Smart Grid
Connecting Homes to the Smart Grid


Policy Update
The Latest on Tariffs
Guest Blog
Consumers Save $3.5 Billion in Energy Consumption
Faces of Innovation
Apprentice CEO and Co-founder, Angelo Stracquatanio
Tech Hub
Hardware Club


C Space
Streaming: It’s All About Connections
Forward Strategies
Build and Maintain a High-Tech Edge
Advice for Entrepreneurs
Options Lead to Success
Retail Strategies
Buying Group Roundtable
By the Numbers
Residential 5G Brings Speed to Consumers
CT Reports
CTA Foundation: Tech Helps Populations in Need
Market Beat
5G – the Future is Now

Man reading on iPad
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It Is Innovation 2020 Media Kit
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Past Issues

September/October 2018 i3 Cover Issue
September/October 2018
July/August 2018 i3 Cover Issue
July/August 2018