XR Working Group
Member Group

XR Working Group

The Consumer Technology Association (CTA)® XR Working Group supports the growth of companies developing technologies and services for the augmented, mixed and virtual reality segment of the technology industry.
XR Working Group Key Initiatives

Key Initiatives

  • Educate consumers about the benefits of augmented, mixed and virtual reality technologies.

  • Promote augmented, mixed and virtual reality technologies to support the advancement of the industry.

  • Conduct market research focused on augmented and virtual reality technologies.

  • Support standards initiatives to create industry best practices.

Join the XR Working Group

Related Research

Exploring Business Use Cases for Augmented and Virtual Reality
Augmented Reality and Virtual Reality: Consumer Sentiments 2018
XR Enterprise Trends
Technology in Education: Parent and Educator Use and Sentiment

melissa matalonHow You Can Participate

Participation is open to all CTA members. Contact Melissa Matalon to learn how you can get involved.