Every single media interview is a huge opportunity for your company, and right now, it’s more important than ever to strike the right tone as a company spokesperson. CTA created this member resource training video to teach you how to master your media interview.
This engaging, energetic video will provide best practice tips on how to create dynamic sound bites, work with reporters, and deliver the best interview for any type of media.
Throughout the year, CTA conducts broadcast media tours showcasing member products on based on current events, such as Mother's Day, dads and grads, back to school, and holiday tech to drive consumers to the stores to purchase the latest and greatest in tech.
These events are held in different cities to showcase and demo member products in-person with an engaged audience of social media influencers and bloggers with large followings.